Alternative rock band Echo 2 Locate recently released a new single/video from their full-length album Misery & Fools Among the Best of Us. The single “Oxy” is another single/video off the current album that connects a story that is a solid work of rock told in a very relatable story. These four single/videos (CLEAR”, “64”, “Anathema”, and “OXY”) that were released along the way woven a complete story. Each video telling a section of the story and bringing the accumulative message together through Echo 2 Locates music.
In a press release, for the song Oxy, Echo 2 Locate said the following about the series of music videos:
“Here it is: our very last single release for our very first full-length album. It represents the best and the worst parts that reside within all of us. It is the bad and the weak in us that validates the polar opposite existence of the good and strong in us. We determine who is “us” by either consciously, or subconsciously, choosing a side to recognize. It’s about the ultimate acceptance of not only yourself, but others as well and the Utopian world that could potentially exist, but does not in our reality. It shows the rabbit holes that our environments can send us down if we let them. It’s the overwhelming feeling, or rather the sensory overload, of information in the world, but at the same time, the desensitizing nature of it. Whether we know any of this or not, we are ultimately choosing what makes us ourselves. It’s the world’s biggest oxymoron.
The story line starts with the song “CLEAR”, which is the deepest into the rabbit hole of our own demons. It’s the false truth people believe in about themselves that takes over. It represents us at our lowest. We then go into the song “64”, which represents the unknown about our environment. It talks about the vulnerability of ourselves when we are at this low point. We allow our environment to influence us without us even realizing it and that’s when “Anathema” comes into play. Our song “Anathema” is the realization. It’s our wish that we could go back and fix everything we couldn’t see so we don’t end up exactly where we are. It’s dealing with self-acceptance and how we’ve allowed ourselves to get to a point we didn’t realize we would. This is where “Oxy” decides to change the nature of the course of our own minds. It’s the ultimate acceptance of yourself and others, and calling out the culture of hypocrites. The ultimate choice to allow yourself to be yourself without restrictions from another person’s point of view of “you”. It’s something we want to change in this world and the only way to change it on a mass scale is to recognize it and change it within ourselves.” – Echo 2 Locate
The video was filmed/edited by Jack Rottier and directed/produced by Echo 2 Locate. The current members of Echo 2 Locate are Rhiannon (Vocals), Will (Bass), Brian(Guitar), Tim (Guitar), and Connor (Drums). To find out more information about the band and where you can stream/purchase their latest album, please go to www.echo2locate.com for details.
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